As a Langley Social Media Management service provider, we want to help our readers understand the benefits of advertising on alternate platforms – such as YouTube.
From measurable and cost-effective results, to integration with GoogleAds and beyond. Take a read about the various advantages of YouTube advertising!
3 Benefits of Advertising on YouTube
In today’s digital age, YouTube has emerged as a potential powerful platform for advertisers. With over 2 billion logged-in monthly users, businesses have the ability to reach a massive and diverse audience.
Here’s are 3 other such benefits…
1. Audience Diversity
YouTube’s user base spans across different age groups, geographies, and interests. This provides advertisers with the ability to target a wide range of demographics.
2. Target Specific Markets
Specific targeting options allow advertisers to reach specific audiences. This ensures ads are seen by those who are most likely to be interested in specific products or services, improving ROI overall.
3. Create Ad Styles to Suit Your Business
YouTube offers a variety of ad formats, including:
- skippable and non-skippable video ads
- bumper or overlay ads
- sponsored cards
Video ads, in particular, are highly engaging and can effectively capture the viewer’s attention. Their various formats allow for a high degree of creative freedom – implementing storytelling, humour, emotion, and various production techniques to create unique and compelling ads.
Also worth noting are the SEO benefits YouTube ads can have. It is the second largest search engine after Google, and well-optimized video content can help improve your visibility in search results.
As you can see, advertising on YouTube offers a multitude of benefits that can help brands achieve their marketing objectives – and Net 360 Solutions can assist you with that through our Langley social media management services!
Langley Social Media Management
Within our Langley Social Media Management, we deliver a variety of reasons why advertising online can make a difference. Here are some of the reasons we suggest:
- Puts your business directly in front of your target audience
- A low cost advertising platform to reach the targeted masses
- Increased quality traffic to your website and social channels
- Increases your social media presence & builds social followers
- Provides valuable customer insights via a robust collection of user data
If you are a local business seeking affordable social media marketing – contact us for a FREE quote today!