Curious if you should utilize both Facebook and Instagram for your business? Net 360 Solutions would like to discuss why you may want to consider doing exactly that!
Why Utilize Both Facebook & Instagram for Your Business
Although there are a variety of social media platforms available, Facebook and Instagram remain two of the top choices in with world, with well over 5 billion users between the two.
Each offers distinct features and audience demographics, which plays out as follows:
- Diverse Audiences:
- Facebook: Has a broad user base, covering a wide range of demographics, including various age groups and interests.
- Instagram: Skews towards a younger audience, particularly users aged 18-34, and is highly visual, making it ideal for businesses with visually appealing products or services.
- Advertising Opportunities:
- Facebook Ads: Offers a comprehensive advertising platform with detailed targeting options, making it effective for reaching specific audiences.
- Instagram Ads: Leverages visually appealing ads and integrates seamlessly with Facebook’s ad manager, providing a unified advertising experience.
- Cross-Promotion:
- Facebook and Instagram Integration: Business accounts on Instagram can be connected to Facebook, allowing for cross-posting and seamless sharing of content between the two platforms.
By using both Facebook and Instagram strategically, businesses can maximize their reach, engage with different audience segments, and create a more comprehensive online presence. We can help with all of the above!
Social Media Management in Langley
As discussed on our social media management page…
With billions of people spending countless hours on their social media platforms, it’s a boundless source of potential customers. Our social media management services offer weekly postings designed to engage your customers, build your target audience, and drive traffic to your website and social media channels.
How can social media benefit your business?
- Build your company’s brand name to your target market
- Increased inbound traffic to your website & social channels
- Increased customer engagement increases brand authority
- Promote your products, services, contests, projects, news & more
- Keep your business ‘top of mind’ rather than your competitors
Ready to get started? Click here for a FREE quote, and be sure to check out our other recent posts regarding social media management below.
Why Social Media Advertising Remains a Top Marketing Choice